Senior Specialist HVC Job Vacancy at TIGO Tanzania |
June, 2018
Senior
Specialist HVC Job Vacancy at TIGO Tanzania | June, 2018
NAFASI
ZA KAZI/AJIRA TIGO TANZANIA
Senior
Specialist HVC (Zantel) – Tanzania
JOB
PURPOSE
•
Responsible for growth and retention of HVC, driving significant HVC
contribution to the overall growth of the business
• S/he
will develop and implement segment specific market strategy, promotional plans
and market specific events for defined segment that address market needs &
commercial requirements.
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Also:
NEW
TANZANIAN JOBS OPPORUNITIES (1000+ POSTS)
KEY
RESULT AREAS/MAIN RESPONSIBILITIES
•
Identify High Value Customers within the base and drive the implementation of a
prioritized HVC experience across all touch points for these customers
•
Develop value propositions to deliver more value and drive continued and
increased usage across voice, data and MFS, whilst developing a framework to
identify cross-selling opportunities and develop products to maximise total
value per customer
• Own
the development and implementation of loyalty programs e.g. partnership
programs, surprise & delight programs to encourage increased top up, spend
and usage behaviour. Ensure that loyalty program participation targets for the
HVC segment are met
• Work
close with the CVM team to ensure Zantel becomes the operator of choice,
particularly in the HVC segment, and attains a market leading position, whilst
developing and maintaining a framework for the detection and prevention of churn
amongst the High value segment
• Review
and shape the communication plans working closely with Brand team to ensure
that all ATL & BTL communication is in line with HVC segment positioning
and strategy
• Work
with internal teams to develop agency briefs and research strategies (including
discussion guides, questionnaires, marketing briefs and product descriptions)
• Design
GTM activities in line with the segment strategy along with S&D /circles
and Product and Services teams
• Lead
the creation of the blue print of a product/offer and work with the Tech/IT
teams to prepare products for roll out of HVC
•
Performing any other related duties as assigned by the immediate supervisor
from time to time.
Qualifications:
Education
background.
•University
degree, preferable in marketing, communication, arts or engineering. Master’s
degree would be a plus
•5
years’ experience in a related role
Skills&
Knowledge
• Able
to collaborate and drive engagement across functions through effective
stakeholder management
•
Experience in consumer marketing, product or brand management or strategic
planning required
• Strong
understanding of the telecoms industry, project management and analytical
thinking skills
• Deep,
creative thinker able to view a problem from different angles and develop
innovative solutions
•
Ability to handle detail and think strategically while retaining sense of the
big picture
This
position is open to people: Local
“We are
committed to equal employment opportunities and unbiased treatment of all
individuals in all employment practices”
Only
Successful Candidates will be contacted.
CLICK HERE TO APPLY